New Jersey WIC: Eligibility, Benefits & How to Apply (2025)
Find out if you qualify for WIC in New Jersey. See income limits, benefits, and how to apply, use, and manage your benefits.
Steve Austin
Updated on:
Jul 10, 2025
Published on:
Jul 10, 2025
New Jersey WIC: Eligibility, Benefits & How to Apply (2025)
Find out if you qualify for WIC in New Jersey. See income limits, benefits, and how to apply, use, and manage your benefits.
Steve Austin
Updated on:
Jul 10, 2025
Published on:
Jul 10, 2025
New Jersey WIC: Eligibility, Benefits & How to Apply (2025)
Find out if you qualify for WIC in New Jersey. See income limits, benefits, and how to apply, use, and manage your benefits.
Steve Austin
Updated on:
Jul 10, 2025
Published on:
Jul 10, 2025
New Jersey WIC: Eligibility, Benefits & How to Apply (2025)
Find out if you qualify for WIC in New Jersey. See income limits, benefits, and how to apply, use, and manage your benefits.
Steve Austin
Updated on:
Jul 10, 2025
Published on:
Jul 10, 2025
New Jersey WIC: Eligibility, Benefits & How to Apply (2025)
Find out if you qualify for WIC in New Jersey. See income limits, benefits, and how to apply, use, and manage your benefits.
Steve Austin
Updated on:
Jul 10, 2025
Published on:
Jul 10, 2025
SHARE
ON THIS PAGE
The New Jersey WIC Program provides vital nutritional support to families across the state. It is designed for expecting mothers, nursing parents, and households with young children. Knowing how NJ's WIC services operate can help you access all available resources for your family.
This guide will cover WIC eligibility and the application process. We will also explain using your benefits while shopping and how WIC works with other programs, including SNAP.
What is the New Jersey WIC Program?
The Special Supplemental Nutrition Program for Women, Infants, and Children (WIC) provides healthy foods and support services. In New Jersey, the program is run by the Department of Health and is available to residents in all 21 counties, helping families get a healthy start.
Participation in WIC is linked to positive health results. Studies show it contributes to fewer premature births and healthier babies. Children on WIC often have better diets and are more prepared for school, setting a foundation for lifelong well-being.
Benefits Available Through New Jersey WIC
Supplemental food assistance: Participants receive monthly benefits for specific healthy foods on an eWIC card, which works like a debit card at approved stores.
Personalized nutrition services: Registered dietitians offer one-on-one counseling and education tailored to your family’s unique nutritional needs and health goals.
Health assessments and screenings: WIC provides regular health and growth check-ins for children, along with screenings for iron levels to monitor development.
Breastfeeding support: The program offers counseling from peer counselors and lactation consultants. It also provides resources to help mothers successfully breastfeed.
Community connections and referrals: Staff can connect you to other important services. These include healthcare providers, immunization clinics, and other social service programs in your community.
WIC Eligibility for New Jersey WIC
Many families in New Jersey can receive WIC benefits. Eligibility is not limited to specific situations and is often broader than people realize. The program supports households with young children, pregnant individuals, and new parents from various backgrounds.
Who Qualifies for New Jersey WIC
Pregnant individuals
Postpartum individuals, for up to six months after delivery
Breastfeeding parents, for up to one year after giving birth
Infants and children until they reach their fifth birthday
Fathers, grandparents, foster parents, and other legal guardians are welcome to apply for WIC benefits on behalf of a child in their care.
New Jersey WIC Income Requirements
To qualify, your household’s gross income must be at or below 185% of the U.S. Poverty Income Guidelines. These limits are updated annually.
You are automatically income-eligible for WIC if you or your family members participate in SNAP, Medicaid, or Temporary Assistance for Needy Families (TANF).
WIC Income Eligibility Guidelines (2024-2025) | ||
Household Size | Maximum Annual Income | Maximum Monthly Income |
|---|---|---|
1 | $27,861 | $2,322 |
2 | $37,814 | $3,152 |
3 | $47,767 | $3,981 |
4 | $57,720 | $4,810 |
5 | $67,673 | $5,640 |
6 | $77,626 | $6,469 |
7 | $87,579 | $7,299 |
8 | $97,532 | $8,128 |
When determining your household size, remember to count your unborn baby. A pregnant person with no other children is considered a household of two.
Nutritional Risk Assessment
All applicants must complete a brief health screening with WIC staff. This assessment helps identify any nutritional risks that WIC services can address.
Basic health measurements like height and weight are taken.
A simple blood test may be done to check for low iron.
Staff will discuss your family’s dietary habits and medical history.
Most applicants who meet the income guidelines are also found to have a nutritional need, making them fully eligible for the program.
How to Apply for WIC in New Jersey
Applying for WIC in New Jersey begins by contacting your local WIC agency to schedule an appointment. Many clinics can certify you on the same day if you bring all the required documents. It is a good idea to call ahead to confirm what you need to bring.
Required Documentation for Your New Jersey WIC Appointment
You will need to provide documents from three categories for yourself and any family members applying for benefits.
Proof of Identity: You must show a valid ID for each person applying. This can include a driver’s license, birth certificate, passport, crib card, or hospital records.
Proof of New Jersey Residency: You need to show that you live in NJ. Acceptable documents include a utility bill, lease agreement, bank statement, or any mail with your current address. A driver's license with your address also works.
Income Documentation: If you are not enrolled in SNAP, Medicaid, or TANF, you must provide proof of income. This can include recent pay stubs, a letter from your employer, or self-employment records.
The New Jersey WIC Application Process
Your WIC appointment will involve several steps to complete your enrollment and receive benefits.
Complete Application: You will fill out the necessary forms with help from WIC staff. They will review your documents to confirm your eligibility for the program.
Nutritional Assessment: A staff member will conduct a brief health screening. This includes height and weight checks and a discussion about your family’s diet.
Nutrition Education: You will receive personalized nutrition counseling or participate in a group class. This session is tailored to your family’s health needs and goals.
Package Assignment: Based on the assessment, you will be assigned a specific food package. This package is designed to meet the nutritional needs of you or your child.
eWIC Card Issuance: Once certified, you will receive an eWIC card. Staff will explain how to use it to purchase approved foods at participating stores.
Maintaining Your New Jersey WIC Benefits
To continue receiving benefits, you must attend regular appointments, typically every two to three months. You will also complete follow-up nutrition education, which can often be done online or in person. Your eligibility must be recertified periodically.
Certification periods vary by participant category:
Pregnant individuals: Certified for the duration of the pregnancy.
Breastfeeding parents: Certified for up to one year after giving birth.
Non-breastfeeding postpartum individuals: Certified for up to six months after delivery.
Infants and children: Certified for six months to one year at a time, until their fifth birthday.
Reporting Changes to New Jersey WIC
You must contact your WIC office if your circumstances change. Reporting these updates helps keep your benefits active and accurate. Let them know about:
Changes to your address or phone number
If you become pregnant
A new baby or child joins your household
Changes in your breastfeeding status
Significant changes to your household income
Changes in your participation in SNAP, Medicaid, or TANF
Download Benny app to save on groceries
Get coupons from your favorite brands
Earn 1-3% cash back on SNAP and track your EBT balance
Get 1% cash back with the Benny Visa card and build your credit score
Download the app
New Jersey WIC Customer Service
The New Jersey WIC team is here to help. Whether you have questions about your benefits or need assistance with the program, our staff is ready to provide the support you need. We are committed to making your experience a positive one.
New Jersey WIC State Office
Phone: 1-800-328-3838
Mailing Address: NJ Department of Health, Division of Family Health Services, WIC Services, P.O. Box 364, Trenton, NJ 08625-0364
Website: www.nj.gov/health/fhs/wic
Find Your Local County WIC Office
You can contact your county WIC office directly for personalized assistance. Clinics are available in all 21 NJ counties. Local staff can help you with your application, answer specific questions, and provide information about your benefits and appointments.
New Jersey WIC App
The official NJ WIC app helps you manage your benefits on the go. You can use it to:
Check your real-time benefit balance
Scan items at the store to see if they are WIC-approved
Find authorized WIC stores near you
View reminders for upcoming appointments
Access your shopping list
For Questions About Civil Rights or Equal Access
If you have questions regarding civil rights or equal access, please contact the state WIC office at 1-800-328-3838 for assistance and information.
Office Hours
Most WIC clinics operate during standard business hours, Monday through Friday. However, hours can vary by location, so it is best to call your local office to confirm their specific schedule before visiting.
Our dedicated staff is available to support you and your family throughout your WIC journey. Please do not hesitate to reach out with any questions or concerns you may have.
Transferring New Jersey WIC Benefits When Moving
If you are moving to a different county within New Jersey, contact the WIC office in your new county. Bring your current eWIC card and any documentation from your previous clinic to help transfer your benefits smoothly.
For those moving out of state, follow these steps:
Request a Verification of Certification (VOC) form from your current NJ WIC office.
Use your remaining benefits before you move, if possible.
Contact the WIC program in your new state as soon as you arrive.
Schedule an appointment and bring your VOC form to enroll.
Each state has its own eWIC card system. Your New Jersey eWIC card will only work at authorized retailers within NJ. You will receive a new card from the WIC program in your new state once you are enrolled.
Shopping with New Jersey WIC Benefits
New Jersey WIC provides tailored food packages based on your life stage and nutritional needs. These benefits are loaded monthly onto an eWIC card, which works like a debit card at authorized stores for specific food items.
New Jersey WIC Approved Foods
Your food package includes a variety of healthy foods from the following categories:
Fruits and vegetables: A monthly cash value benefit for fresh, frozen, or canned options. Children receive $26, pregnant and postpartum participants get $47, and breastfeeding participants receive $52.
Dairy products: This includes different milk varieties, cheese, and yogurt.
Protein sources: You can purchase eggs, peanut butter, and canned or dried beans. Canned fish is available for some participants.
Whole grains: Choose from 100% whole wheat bread, brown rice, whole wheat pasta, corn tortillas, and approved cereals.
Other essentials: Your benefits may also cover 100% fruit juice, infant formula, infant cereal, and baby foods.
Recent updates to the food packages include more whole grains and reduced sugar options. You will also find more culturally appropriate foods, flexible infant formula amounts, and varied package sizes for convenience.
Special Dietary Needs in New Jersey
WIC accommodates special dietary needs. Options include lactose-free milk, substitutions for allergies, and foods that fit cultural preferences. Special medical formulas can also be provided with a doctor's note. We encourage you to discuss any dietary concerns with your WIC nutritionist.
Using Your New Jersey eWIC Card at Stores
Follow these tips for a smooth shopping trip:
Before Shopping: Download the official NJ WIC app to check your real-time balance and view approved brands and sizes. Plan your shopping list based on your available benefits for the month.
While Shopping: Look for shelf tags that say “WIC Approved” to easily identify eligible items. It is a good idea to purchase fresh produce early in the month to make the most of your benefits.
At Checkout: Use your eWIC card before any other form of payment. The system automatically deducts approved items from your total. Always save your receipt to track your remaining balance.
Major retailers across NJ accept eWIC, including ShopRite, Walmart, Stop & Shop, Acme, and Target. Look for the WIC logo at store entrances or check with customer service.
Infant Formula Coverage in New Jersey
New Jersey WIC provides infant formula support tailored to your family's unique situation. We work with you to determine the right amount and type of formula for your baby, respecting your feeding choices and ensuring your child receives the nutrition they need to thrive.
Formula Amount Determination
Baby's age
Feeding method (exclusively formula or combination with breastfeeding)
Formula type (standard, soy-based, specialized)
Formula form (powder or liquid concentrate)
The NJ WIC program contracts with specific formula manufacturers. Participants receive the contracted brand unless a medical need requires an alternative. Special medical formulas are available with documentation from a healthcare provider to address specific health conditions.
Nutrition Education in New Jersey WIC
The New Jersey WIC program requires participants to complete nutrition education. To accommodate busy schedules, this education is offered in multiple formats. This flexibility helps you get valuable information in a way that works best for you and your family.
You can choose from several education options. These formats are designed to provide convenient access to important health information. Available methods include:
In-person sessions, either one-on-one or in a group setting
Online learning modules you can complete at your own pace
Virtual appointments via video or phone with a nutritionist
Educational materials like printed resources, recipe cards, and meal planning guides
Nutrition education covers a wide range of topics relevant to you and your children. The goal is to support healthy habits at every stage. Common subjects include:
Healthy eating during pregnancy
Infant feeding and how to introduce solid foods
Meal planning on a budget
Food safety and proper preparation techniques
Managing nutrition-related health conditions
Child development and feeding behaviors
Get 1-3% cash back on groceries and track your EBT Balance
Download the app
Additional New Jersey WIC Benefits and Discounts
Beyond groceries, your WIC card unlocks other valuable perks for your family.
Museums for All
WIC participants can receive free or reduced admission to many museums and cultural centers. This benefit applies to participating locations across the country, including several great options right here in New Jersey. Just present your WIC card at the admissions desk.
Utility Assistance
Some utility companies in NJ provide discounts on services for households enrolled in WIC. To see if you qualify for lower rates on your bills, it is best to contact your local utility providers directly for more information on their assistance programs.
Farmers Market Nutrition Program
This seasonal program provides extra funds for purchasing fresh, locally grown fruits and vegetables. You can use these benefits at participating farmers markets throughout the state. Program availability and funding can vary by location and time of year in NJ.
Combining New Jersey WIC with Other Assistance Programs
You can receive WIC benefits even if you are enrolled in other government assistance programs. In fact, being part of certain programs automatically makes you income-eligible for WIC, which can simplify the application process for your family.
SNAP (Food Stamps): WIC supplements your SNAP benefits by providing specific healthy foods. You can use both programs at the store, just use your WIC card first. Enrollment in SNAP automatically meets the WIC income requirements for eligible family members in NJ.
Medicaid: If you or your family members are enrolled in Medicaid, you automatically meet the income guidelines for WIC. This applies to pregnant women, new mothers, and children, though some rules may apply for children over one year old.
TANF: Receiving Temporary Assistance for Needy Families (TANF) also automatically qualifies your household for WIC based on income. This makes it easier to get nutritional support without extra income verification paperwork.
Child Care Assistance: Getting help with child care costs through a subsidy program does not impact your eligibility for WIC. These are separate programs, and you can benefit from both at the same time.
It's helpful to remember that these programs are designed to work together. Each one addresses a different need, and participating in one will not decrease the benefits you receive from another. They are all there to support your family's well-being.
Maximize Your Grocery Savings with Benny
Benny is a free app that helps save on other groceries at stores like Walmart, Walgreens, Aldi, Whole Foods, Kroger, Target, Trader Joe's as well as services such as Instacart and Lyft.
Earn cashback on SNAP purchases: Get 1-3% back on SNAP-eligible items at your favorite stores.
Track your EBT balance instantly: Always know your real-time SNAP and cash benefit balance before you shop.
Save at major retailers and services: Use your cashback rewards at Walmart, Target, Instacart, and more.
Download the Benny app and start saving on your next shopping trip.
Frequently Asked Questions
SHARE
The New Jersey WIC Program provides vital nutritional support to families across the state. It is designed for expecting mothers, nursing parents, and households with young children. Knowing how NJ's WIC services operate can help you access all available resources for your family.
This guide will cover WIC eligibility and the application process. We will also explain using your benefits while shopping and how WIC works with other programs, including SNAP.
What is the New Jersey WIC Program?
The Special Supplemental Nutrition Program for Women, Infants, and Children (WIC) provides healthy foods and support services. In New Jersey, the program is run by the Department of Health and is available to residents in all 21 counties, helping families get a healthy start.
Participation in WIC is linked to positive health results. Studies show it contributes to fewer premature births and healthier babies. Children on WIC often have better diets and are more prepared for school, setting a foundation for lifelong well-being.
Benefits Available Through New Jersey WIC
Supplemental food assistance: Participants receive monthly benefits for specific healthy foods on an eWIC card, which works like a debit card at approved stores.
Personalized nutrition services: Registered dietitians offer one-on-one counseling and education tailored to your family’s unique nutritional needs and health goals.
Health assessments and screenings: WIC provides regular health and growth check-ins for children, along with screenings for iron levels to monitor development.
Breastfeeding support: The program offers counseling from peer counselors and lactation consultants. It also provides resources to help mothers successfully breastfeed.
Community connections and referrals: Staff can connect you to other important services. These include healthcare providers, immunization clinics, and other social service programs in your community.
WIC Eligibility for New Jersey WIC
Many families in New Jersey can receive WIC benefits. Eligibility is not limited to specific situations and is often broader than people realize. The program supports households with young children, pregnant individuals, and new parents from various backgrounds.
Who Qualifies for New Jersey WIC
Pregnant individuals
Postpartum individuals, for up to six months after delivery
Breastfeeding parents, for up to one year after giving birth
Infants and children until they reach their fifth birthday
Fathers, grandparents, foster parents, and other legal guardians are welcome to apply for WIC benefits on behalf of a child in their care.
New Jersey WIC Income Requirements
To qualify, your household’s gross income must be at or below 185% of the U.S. Poverty Income Guidelines. These limits are updated annually.
You are automatically income-eligible for WIC if you or your family members participate in SNAP, Medicaid, or Temporary Assistance for Needy Families (TANF).
WIC Income Eligibility Guidelines (2024-2025) | ||
Household Size | Maximum Annual Income | Maximum Monthly Income |
|---|---|---|
1 | $27,861 | $2,322 |
2 | $37,814 | $3,152 |
3 | $47,767 | $3,981 |
4 | $57,720 | $4,810 |
5 | $67,673 | $5,640 |
6 | $77,626 | $6,469 |
7 | $87,579 | $7,299 |
8 | $97,532 | $8,128 |
When determining your household size, remember to count your unborn baby. A pregnant person with no other children is considered a household of two.
Nutritional Risk Assessment
All applicants must complete a brief health screening with WIC staff. This assessment helps identify any nutritional risks that WIC services can address.
Basic health measurements like height and weight are taken.
A simple blood test may be done to check for low iron.
Staff will discuss your family’s dietary habits and medical history.
Most applicants who meet the income guidelines are also found to have a nutritional need, making them fully eligible for the program.
How to Apply for WIC in New Jersey
Applying for WIC in New Jersey begins by contacting your local WIC agency to schedule an appointment. Many clinics can certify you on the same day if you bring all the required documents. It is a good idea to call ahead to confirm what you need to bring.
Required Documentation for Your New Jersey WIC Appointment
You will need to provide documents from three categories for yourself and any family members applying for benefits.
Proof of Identity: You must show a valid ID for each person applying. This can include a driver’s license, birth certificate, passport, crib card, or hospital records.
Proof of New Jersey Residency: You need to show that you live in NJ. Acceptable documents include a utility bill, lease agreement, bank statement, or any mail with your current address. A driver's license with your address also works.
Income Documentation: If you are not enrolled in SNAP, Medicaid, or TANF, you must provide proof of income. This can include recent pay stubs, a letter from your employer, or self-employment records.
The New Jersey WIC Application Process
Your WIC appointment will involve several steps to complete your enrollment and receive benefits.
Complete Application: You will fill out the necessary forms with help from WIC staff. They will review your documents to confirm your eligibility for the program.
Nutritional Assessment: A staff member will conduct a brief health screening. This includes height and weight checks and a discussion about your family’s diet.
Nutrition Education: You will receive personalized nutrition counseling or participate in a group class. This session is tailored to your family’s health needs and goals.
Package Assignment: Based on the assessment, you will be assigned a specific food package. This package is designed to meet the nutritional needs of you or your child.
eWIC Card Issuance: Once certified, you will receive an eWIC card. Staff will explain how to use it to purchase approved foods at participating stores.
Maintaining Your New Jersey WIC Benefits
To continue receiving benefits, you must attend regular appointments, typically every two to three months. You will also complete follow-up nutrition education, which can often be done online or in person. Your eligibility must be recertified periodically.
Certification periods vary by participant category:
Pregnant individuals: Certified for the duration of the pregnancy.
Breastfeeding parents: Certified for up to one year after giving birth.
Non-breastfeeding postpartum individuals: Certified for up to six months after delivery.
Infants and children: Certified for six months to one year at a time, until their fifth birthday.
Reporting Changes to New Jersey WIC
You must contact your WIC office if your circumstances change. Reporting these updates helps keep your benefits active and accurate. Let them know about:
Changes to your address or phone number
If you become pregnant
A new baby or child joins your household
Changes in your breastfeeding status
Significant changes to your household income
Changes in your participation in SNAP, Medicaid, or TANF
Download Benny app to save on groceries
Get coupons from your favorite brands
Earn 1-3% cash back on SNAP and track your EBT balance
Get 1% cash back with the Benny Visa card and build your credit score
Download the app
New Jersey WIC Customer Service
The New Jersey WIC team is here to help. Whether you have questions about your benefits or need assistance with the program, our staff is ready to provide the support you need. We are committed to making your experience a positive one.
New Jersey WIC State Office
Phone: 1-800-328-3838
Mailing Address: NJ Department of Health, Division of Family Health Services, WIC Services, P.O. Box 364, Trenton, NJ 08625-0364
Website: www.nj.gov/health/fhs/wic
Find Your Local County WIC Office
You can contact your county WIC office directly for personalized assistance. Clinics are available in all 21 NJ counties. Local staff can help you with your application, answer specific questions, and provide information about your benefits and appointments.
New Jersey WIC App
The official NJ WIC app helps you manage your benefits on the go. You can use it to:
Check your real-time benefit balance
Scan items at the store to see if they are WIC-approved
Find authorized WIC stores near you
View reminders for upcoming appointments
Access your shopping list
For Questions About Civil Rights or Equal Access
If you have questions regarding civil rights or equal access, please contact the state WIC office at 1-800-328-3838 for assistance and information.
Office Hours
Most WIC clinics operate during standard business hours, Monday through Friday. However, hours can vary by location, so it is best to call your local office to confirm their specific schedule before visiting.
Our dedicated staff is available to support you and your family throughout your WIC journey. Please do not hesitate to reach out with any questions or concerns you may have.
Transferring New Jersey WIC Benefits When Moving
If you are moving to a different county within New Jersey, contact the WIC office in your new county. Bring your current eWIC card and any documentation from your previous clinic to help transfer your benefits smoothly.
For those moving out of state, follow these steps:
Request a Verification of Certification (VOC) form from your current NJ WIC office.
Use your remaining benefits before you move, if possible.
Contact the WIC program in your new state as soon as you arrive.
Schedule an appointment and bring your VOC form to enroll.
Each state has its own eWIC card system. Your New Jersey eWIC card will only work at authorized retailers within NJ. You will receive a new card from the WIC program in your new state once you are enrolled.
Shopping with New Jersey WIC Benefits
New Jersey WIC provides tailored food packages based on your life stage and nutritional needs. These benefits are loaded monthly onto an eWIC card, which works like a debit card at authorized stores for specific food items.
New Jersey WIC Approved Foods
Your food package includes a variety of healthy foods from the following categories:
Fruits and vegetables: A monthly cash value benefit for fresh, frozen, or canned options. Children receive $26, pregnant and postpartum participants get $47, and breastfeeding participants receive $52.
Dairy products: This includes different milk varieties, cheese, and yogurt.
Protein sources: You can purchase eggs, peanut butter, and canned or dried beans. Canned fish is available for some participants.
Whole grains: Choose from 100% whole wheat bread, brown rice, whole wheat pasta, corn tortillas, and approved cereals.
Other essentials: Your benefits may also cover 100% fruit juice, infant formula, infant cereal, and baby foods.
Recent updates to the food packages include more whole grains and reduced sugar options. You will also find more culturally appropriate foods, flexible infant formula amounts, and varied package sizes for convenience.
Special Dietary Needs in New Jersey
WIC accommodates special dietary needs. Options include lactose-free milk, substitutions for allergies, and foods that fit cultural preferences. Special medical formulas can also be provided with a doctor's note. We encourage you to discuss any dietary concerns with your WIC nutritionist.
Using Your New Jersey eWIC Card at Stores
Follow these tips for a smooth shopping trip:
Before Shopping: Download the official NJ WIC app to check your real-time balance and view approved brands and sizes. Plan your shopping list based on your available benefits for the month.
While Shopping: Look for shelf tags that say “WIC Approved” to easily identify eligible items. It is a good idea to purchase fresh produce early in the month to make the most of your benefits.
At Checkout: Use your eWIC card before any other form of payment. The system automatically deducts approved items from your total. Always save your receipt to track your remaining balance.
Major retailers across NJ accept eWIC, including ShopRite, Walmart, Stop & Shop, Acme, and Target. Look for the WIC logo at store entrances or check with customer service.
Infant Formula Coverage in New Jersey
New Jersey WIC provides infant formula support tailored to your family's unique situation. We work with you to determine the right amount and type of formula for your baby, respecting your feeding choices and ensuring your child receives the nutrition they need to thrive.
Formula Amount Determination
Baby's age
Feeding method (exclusively formula or combination with breastfeeding)
Formula type (standard, soy-based, specialized)
Formula form (powder or liquid concentrate)
The NJ WIC program contracts with specific formula manufacturers. Participants receive the contracted brand unless a medical need requires an alternative. Special medical formulas are available with documentation from a healthcare provider to address specific health conditions.
Nutrition Education in New Jersey WIC
The New Jersey WIC program requires participants to complete nutrition education. To accommodate busy schedules, this education is offered in multiple formats. This flexibility helps you get valuable information in a way that works best for you and your family.
You can choose from several education options. These formats are designed to provide convenient access to important health information. Available methods include:
In-person sessions, either one-on-one or in a group setting
Online learning modules you can complete at your own pace
Virtual appointments via video or phone with a nutritionist
Educational materials like printed resources, recipe cards, and meal planning guides
Nutrition education covers a wide range of topics relevant to you and your children. The goal is to support healthy habits at every stage. Common subjects include:
Healthy eating during pregnancy
Infant feeding and how to introduce solid foods
Meal planning on a budget
Food safety and proper preparation techniques
Managing nutrition-related health conditions
Child development and feeding behaviors
Get 1-3% cash back on groceries and track your EBT Balance
Download the app
Additional New Jersey WIC Benefits and Discounts
Beyond groceries, your WIC card unlocks other valuable perks for your family.
Museums for All
WIC participants can receive free or reduced admission to many museums and cultural centers. This benefit applies to participating locations across the country, including several great options right here in New Jersey. Just present your WIC card at the admissions desk.
Utility Assistance
Some utility companies in NJ provide discounts on services for households enrolled in WIC. To see if you qualify for lower rates on your bills, it is best to contact your local utility providers directly for more information on their assistance programs.
Farmers Market Nutrition Program
This seasonal program provides extra funds for purchasing fresh, locally grown fruits and vegetables. You can use these benefits at participating farmers markets throughout the state. Program availability and funding can vary by location and time of year in NJ.
Combining New Jersey WIC with Other Assistance Programs
You can receive WIC benefits even if you are enrolled in other government assistance programs. In fact, being part of certain programs automatically makes you income-eligible for WIC, which can simplify the application process for your family.
SNAP (Food Stamps): WIC supplements your SNAP benefits by providing specific healthy foods. You can use both programs at the store, just use your WIC card first. Enrollment in SNAP automatically meets the WIC income requirements for eligible family members in NJ.
Medicaid: If you or your family members are enrolled in Medicaid, you automatically meet the income guidelines for WIC. This applies to pregnant women, new mothers, and children, though some rules may apply for children over one year old.
TANF: Receiving Temporary Assistance for Needy Families (TANF) also automatically qualifies your household for WIC based on income. This makes it easier to get nutritional support without extra income verification paperwork.
Child Care Assistance: Getting help with child care costs through a subsidy program does not impact your eligibility for WIC. These are separate programs, and you can benefit from both at the same time.
It's helpful to remember that these programs are designed to work together. Each one addresses a different need, and participating in one will not decrease the benefits you receive from another. They are all there to support your family's well-being.
Maximize Your Grocery Savings with Benny
Benny is a free app that helps save on other groceries at stores like Walmart, Walgreens, Aldi, Whole Foods, Kroger, Target, Trader Joe's as well as services such as Instacart and Lyft.
Earn cashback on SNAP purchases: Get 1-3% back on SNAP-eligible items at your favorite stores.
Track your EBT balance instantly: Always know your real-time SNAP and cash benefit balance before you shop.
Save at major retailers and services: Use your cashback rewards at Walmart, Target, Instacart, and more.
Download the Benny app and start saving on your next shopping trip.
Frequently Asked Questions
SHARE
The New Jersey WIC Program provides vital nutritional support to families across the state. It is designed for expecting mothers, nursing parents, and households with young children. Knowing how NJ's WIC services operate can help you access all available resources for your family.
This guide will cover WIC eligibility and the application process. We will also explain using your benefits while shopping and how WIC works with other programs, including SNAP.
What is the New Jersey WIC Program?
The Special Supplemental Nutrition Program for Women, Infants, and Children (WIC) provides healthy foods and support services. In New Jersey, the program is run by the Department of Health and is available to residents in all 21 counties, helping families get a healthy start.
Participation in WIC is linked to positive health results. Studies show it contributes to fewer premature births and healthier babies. Children on WIC often have better diets and are more prepared for school, setting a foundation for lifelong well-being.
Benefits Available Through New Jersey WIC
Supplemental food assistance: Participants receive monthly benefits for specific healthy foods on an eWIC card, which works like a debit card at approved stores.
Personalized nutrition services: Registered dietitians offer one-on-one counseling and education tailored to your family’s unique nutritional needs and health goals.
Health assessments and screenings: WIC provides regular health and growth check-ins for children, along with screenings for iron levels to monitor development.
Breastfeeding support: The program offers counseling from peer counselors and lactation consultants. It also provides resources to help mothers successfully breastfeed.
Community connections and referrals: Staff can connect you to other important services. These include healthcare providers, immunization clinics, and other social service programs in your community.
WIC Eligibility for New Jersey WIC
Many families in New Jersey can receive WIC benefits. Eligibility is not limited to specific situations and is often broader than people realize. The program supports households with young children, pregnant individuals, and new parents from various backgrounds.
Who Qualifies for New Jersey WIC
Pregnant individuals
Postpartum individuals, for up to six months after delivery
Breastfeeding parents, for up to one year after giving birth
Infants and children until they reach their fifth birthday
Fathers, grandparents, foster parents, and other legal guardians are welcome to apply for WIC benefits on behalf of a child in their care.
New Jersey WIC Income Requirements
To qualify, your household’s gross income must be at or below 185% of the U.S. Poverty Income Guidelines. These limits are updated annually.
You are automatically income-eligible for WIC if you or your family members participate in SNAP, Medicaid, or Temporary Assistance for Needy Families (TANF).
WIC Income Eligibility Guidelines (2024-2025) | ||
Household Size | Maximum Annual Income | Maximum Monthly Income |
|---|---|---|
1 | $27,861 | $2,322 |
2 | $37,814 | $3,152 |
3 | $47,767 | $3,981 |
4 | $57,720 | $4,810 |
5 | $67,673 | $5,640 |
6 | $77,626 | $6,469 |
7 | $87,579 | $7,299 |
8 | $97,532 | $8,128 |
When determining your household size, remember to count your unborn baby. A pregnant person with no other children is considered a household of two.
Nutritional Risk Assessment
All applicants must complete a brief health screening with WIC staff. This assessment helps identify any nutritional risks that WIC services can address.
Basic health measurements like height and weight are taken.
A simple blood test may be done to check for low iron.
Staff will discuss your family’s dietary habits and medical history.
Most applicants who meet the income guidelines are also found to have a nutritional need, making them fully eligible for the program.
How to Apply for WIC in New Jersey
Applying for WIC in New Jersey begins by contacting your local WIC agency to schedule an appointment. Many clinics can certify you on the same day if you bring all the required documents. It is a good idea to call ahead to confirm what you need to bring.
Required Documentation for Your New Jersey WIC Appointment
You will need to provide documents from three categories for yourself and any family members applying for benefits.
Proof of Identity: You must show a valid ID for each person applying. This can include a driver’s license, birth certificate, passport, crib card, or hospital records.
Proof of New Jersey Residency: You need to show that you live in NJ. Acceptable documents include a utility bill, lease agreement, bank statement, or any mail with your current address. A driver's license with your address also works.
Income Documentation: If you are not enrolled in SNAP, Medicaid, or TANF, you must provide proof of income. This can include recent pay stubs, a letter from your employer, or self-employment records.
The New Jersey WIC Application Process
Your WIC appointment will involve several steps to complete your enrollment and receive benefits.
Complete Application: You will fill out the necessary forms with help from WIC staff. They will review your documents to confirm your eligibility for the program.
Nutritional Assessment: A staff member will conduct a brief health screening. This includes height and weight checks and a discussion about your family’s diet.
Nutrition Education: You will receive personalized nutrition counseling or participate in a group class. This session is tailored to your family’s health needs and goals.
Package Assignment: Based on the assessment, you will be assigned a specific food package. This package is designed to meet the nutritional needs of you or your child.
eWIC Card Issuance: Once certified, you will receive an eWIC card. Staff will explain how to use it to purchase approved foods at participating stores.
Maintaining Your New Jersey WIC Benefits
To continue receiving benefits, you must attend regular appointments, typically every two to three months. You will also complete follow-up nutrition education, which can often be done online or in person. Your eligibility must be recertified periodically.
Certification periods vary by participant category:
Pregnant individuals: Certified for the duration of the pregnancy.
Breastfeeding parents: Certified for up to one year after giving birth.
Non-breastfeeding postpartum individuals: Certified for up to six months after delivery.
Infants and children: Certified for six months to one year at a time, until their fifth birthday.
Reporting Changes to New Jersey WIC
You must contact your WIC office if your circumstances change. Reporting these updates helps keep your benefits active and accurate. Let them know about:
Changes to your address or phone number
If you become pregnant
A new baby or child joins your household
Changes in your breastfeeding status
Significant changes to your household income
Changes in your participation in SNAP, Medicaid, or TANF
Download Benny app to save on groceries
Get coupons from your favorite brands
Earn 1-3% cash back on SNAP and track your EBT balance
Get 1% cash back with the Benny Visa card and build your credit score
Download the app
New Jersey WIC Customer Service
The New Jersey WIC team is here to help. Whether you have questions about your benefits or need assistance with the program, our staff is ready to provide the support you need. We are committed to making your experience a positive one.
New Jersey WIC State Office
Phone: 1-800-328-3838
Mailing Address: NJ Department of Health, Division of Family Health Services, WIC Services, P.O. Box 364, Trenton, NJ 08625-0364
Website: www.nj.gov/health/fhs/wic
Find Your Local County WIC Office
You can contact your county WIC office directly for personalized assistance. Clinics are available in all 21 NJ counties. Local staff can help you with your application, answer specific questions, and provide information about your benefits and appointments.
New Jersey WIC App
The official NJ WIC app helps you manage your benefits on the go. You can use it to:
Check your real-time benefit balance
Scan items at the store to see if they are WIC-approved
Find authorized WIC stores near you
View reminders for upcoming appointments
Access your shopping list
For Questions About Civil Rights or Equal Access
If you have questions regarding civil rights or equal access, please contact the state WIC office at 1-800-328-3838 for assistance and information.
Office Hours
Most WIC clinics operate during standard business hours, Monday through Friday. However, hours can vary by location, so it is best to call your local office to confirm their specific schedule before visiting.
Our dedicated staff is available to support you and your family throughout your WIC journey. Please do not hesitate to reach out with any questions or concerns you may have.
Transferring New Jersey WIC Benefits When Moving
If you are moving to a different county within New Jersey, contact the WIC office in your new county. Bring your current eWIC card and any documentation from your previous clinic to help transfer your benefits smoothly.
For those moving out of state, follow these steps:
Request a Verification of Certification (VOC) form from your current NJ WIC office.
Use your remaining benefits before you move, if possible.
Contact the WIC program in your new state as soon as you arrive.
Schedule an appointment and bring your VOC form to enroll.
Each state has its own eWIC card system. Your New Jersey eWIC card will only work at authorized retailers within NJ. You will receive a new card from the WIC program in your new state once you are enrolled.
Shopping with New Jersey WIC Benefits
New Jersey WIC provides tailored food packages based on your life stage and nutritional needs. These benefits are loaded monthly onto an eWIC card, which works like a debit card at authorized stores for specific food items.
New Jersey WIC Approved Foods
Your food package includes a variety of healthy foods from the following categories:
Fruits and vegetables: A monthly cash value benefit for fresh, frozen, or canned options. Children receive $26, pregnant and postpartum participants get $47, and breastfeeding participants receive $52.
Dairy products: This includes different milk varieties, cheese, and yogurt.
Protein sources: You can purchase eggs, peanut butter, and canned or dried beans. Canned fish is available for some participants.
Whole grains: Choose from 100% whole wheat bread, brown rice, whole wheat pasta, corn tortillas, and approved cereals.
Other essentials: Your benefits may also cover 100% fruit juice, infant formula, infant cereal, and baby foods.
Recent updates to the food packages include more whole grains and reduced sugar options. You will also find more culturally appropriate foods, flexible infant formula amounts, and varied package sizes for convenience.
Special Dietary Needs in New Jersey
WIC accommodates special dietary needs. Options include lactose-free milk, substitutions for allergies, and foods that fit cultural preferences. Special medical formulas can also be provided with a doctor's note. We encourage you to discuss any dietary concerns with your WIC nutritionist.
Using Your New Jersey eWIC Card at Stores
Follow these tips for a smooth shopping trip:
Before Shopping: Download the official NJ WIC app to check your real-time balance and view approved brands and sizes. Plan your shopping list based on your available benefits for the month.
While Shopping: Look for shelf tags that say “WIC Approved” to easily identify eligible items. It is a good idea to purchase fresh produce early in the month to make the most of your benefits.
At Checkout: Use your eWIC card before any other form of payment. The system automatically deducts approved items from your total. Always save your receipt to track your remaining balance.
Major retailers across NJ accept eWIC, including ShopRite, Walmart, Stop & Shop, Acme, and Target. Look for the WIC logo at store entrances or check with customer service.
Infant Formula Coverage in New Jersey
New Jersey WIC provides infant formula support tailored to your family's unique situation. We work with you to determine the right amount and type of formula for your baby, respecting your feeding choices and ensuring your child receives the nutrition they need to thrive.
Formula Amount Determination
Baby's age
Feeding method (exclusively formula or combination with breastfeeding)
Formula type (standard, soy-based, specialized)
Formula form (powder or liquid concentrate)
The NJ WIC program contracts with specific formula manufacturers. Participants receive the contracted brand unless a medical need requires an alternative. Special medical formulas are available with documentation from a healthcare provider to address specific health conditions.
Nutrition Education in New Jersey WIC
The New Jersey WIC program requires participants to complete nutrition education. To accommodate busy schedules, this education is offered in multiple formats. This flexibility helps you get valuable information in a way that works best for you and your family.
You can choose from several education options. These formats are designed to provide convenient access to important health information. Available methods include:
In-person sessions, either one-on-one or in a group setting
Online learning modules you can complete at your own pace
Virtual appointments via video or phone with a nutritionist
Educational materials like printed resources, recipe cards, and meal planning guides
Nutrition education covers a wide range of topics relevant to you and your children. The goal is to support healthy habits at every stage. Common subjects include:
Healthy eating during pregnancy
Infant feeding and how to introduce solid foods
Meal planning on a budget
Food safety and proper preparation techniques
Managing nutrition-related health conditions
Child development and feeding behaviors
Get 1-3% cash back on groceries and track your EBT Balance
Download the app
Additional New Jersey WIC Benefits and Discounts
Beyond groceries, your WIC card unlocks other valuable perks for your family.
Museums for All
WIC participants can receive free or reduced admission to many museums and cultural centers. This benefit applies to participating locations across the country, including several great options right here in New Jersey. Just present your WIC card at the admissions desk.
Utility Assistance
Some utility companies in NJ provide discounts on services for households enrolled in WIC. To see if you qualify for lower rates on your bills, it is best to contact your local utility providers directly for more information on their assistance programs.
Farmers Market Nutrition Program
This seasonal program provides extra funds for purchasing fresh, locally grown fruits and vegetables. You can use these benefits at participating farmers markets throughout the state. Program availability and funding can vary by location and time of year in NJ.
Combining New Jersey WIC with Other Assistance Programs
You can receive WIC benefits even if you are enrolled in other government assistance programs. In fact, being part of certain programs automatically makes you income-eligible for WIC, which can simplify the application process for your family.
SNAP (Food Stamps): WIC supplements your SNAP benefits by providing specific healthy foods. You can use both programs at the store, just use your WIC card first. Enrollment in SNAP automatically meets the WIC income requirements for eligible family members in NJ.
Medicaid: If you or your family members are enrolled in Medicaid, you automatically meet the income guidelines for WIC. This applies to pregnant women, new mothers, and children, though some rules may apply for children over one year old.
TANF: Receiving Temporary Assistance for Needy Families (TANF) also automatically qualifies your household for WIC based on income. This makes it easier to get nutritional support without extra income verification paperwork.
Child Care Assistance: Getting help with child care costs through a subsidy program does not impact your eligibility for WIC. These are separate programs, and you can benefit from both at the same time.
It's helpful to remember that these programs are designed to work together. Each one addresses a different need, and participating in one will not decrease the benefits you receive from another. They are all there to support your family's well-being.
Maximize Your Grocery Savings with Benny
Benny is a free app that helps save on other groceries at stores like Walmart, Walgreens, Aldi, Whole Foods, Kroger, Target, Trader Joe's as well as services such as Instacart and Lyft.
Earn cashback on SNAP purchases: Get 1-3% back on SNAP-eligible items at your favorite stores.
Track your EBT balance instantly: Always know your real-time SNAP and cash benefit balance before you shop.
Save at major retailers and services: Use your cashback rewards at Walmart, Target, Instacart, and more.
Download the Benny app and start saving on your next shopping trip.
Frequently Asked Questions
SHARE
The New Jersey WIC Program provides vital nutritional support to families across the state. It is designed for expecting mothers, nursing parents, and households with young children. Knowing how NJ's WIC services operate can help you access all available resources for your family.
This guide will cover WIC eligibility and the application process. We will also explain using your benefits while shopping and how WIC works with other programs, including SNAP.
What is the New Jersey WIC Program?
The Special Supplemental Nutrition Program for Women, Infants, and Children (WIC) provides healthy foods and support services. In New Jersey, the program is run by the Department of Health and is available to residents in all 21 counties, helping families get a healthy start.
Participation in WIC is linked to positive health results. Studies show it contributes to fewer premature births and healthier babies. Children on WIC often have better diets and are more prepared for school, setting a foundation for lifelong well-being.
Benefits Available Through New Jersey WIC
Supplemental food assistance: Participants receive monthly benefits for specific healthy foods on an eWIC card, which works like a debit card at approved stores.
Personalized nutrition services: Registered dietitians offer one-on-one counseling and education tailored to your family’s unique nutritional needs and health goals.
Health assessments and screenings: WIC provides regular health and growth check-ins for children, along with screenings for iron levels to monitor development.
Breastfeeding support: The program offers counseling from peer counselors and lactation consultants. It also provides resources to help mothers successfully breastfeed.
Community connections and referrals: Staff can connect you to other important services. These include healthcare providers, immunization clinics, and other social service programs in your community.
WIC Eligibility for New Jersey WIC
Many families in New Jersey can receive WIC benefits. Eligibility is not limited to specific situations and is often broader than people realize. The program supports households with young children, pregnant individuals, and new parents from various backgrounds.
Who Qualifies for New Jersey WIC
Pregnant individuals
Postpartum individuals, for up to six months after delivery
Breastfeeding parents, for up to one year after giving birth
Infants and children until they reach their fifth birthday
Fathers, grandparents, foster parents, and other legal guardians are welcome to apply for WIC benefits on behalf of a child in their care.
New Jersey WIC Income Requirements
To qualify, your household’s gross income must be at or below 185% of the U.S. Poverty Income Guidelines. These limits are updated annually.
You are automatically income-eligible for WIC if you or your family members participate in SNAP, Medicaid, or Temporary Assistance for Needy Families (TANF).
WIC Income Eligibility Guidelines (2024-2025) | ||
Household Size | Maximum Annual Income | Maximum Monthly Income |
|---|---|---|
1 | $27,861 | $2,322 |
2 | $37,814 | $3,152 |
3 | $47,767 | $3,981 |
4 | $57,720 | $4,810 |
5 | $67,673 | $5,640 |
6 | $77,626 | $6,469 |
7 | $87,579 | $7,299 |
8 | $97,532 | $8,128 |
When determining your household size, remember to count your unborn baby. A pregnant person with no other children is considered a household of two.
Nutritional Risk Assessment
All applicants must complete a brief health screening with WIC staff. This assessment helps identify any nutritional risks that WIC services can address.
Basic health measurements like height and weight are taken.
A simple blood test may be done to check for low iron.
Staff will discuss your family’s dietary habits and medical history.
Most applicants who meet the income guidelines are also found to have a nutritional need, making them fully eligible for the program.
How to Apply for WIC in New Jersey
Applying for WIC in New Jersey begins by contacting your local WIC agency to schedule an appointment. Many clinics can certify you on the same day if you bring all the required documents. It is a good idea to call ahead to confirm what you need to bring.
Required Documentation for Your New Jersey WIC Appointment
You will need to provide documents from three categories for yourself and any family members applying for benefits.
Proof of Identity: You must show a valid ID for each person applying. This can include a driver’s license, birth certificate, passport, crib card, or hospital records.
Proof of New Jersey Residency: You need to show that you live in NJ. Acceptable documents include a utility bill, lease agreement, bank statement, or any mail with your current address. A driver's license with your address also works.
Income Documentation: If you are not enrolled in SNAP, Medicaid, or TANF, you must provide proof of income. This can include recent pay stubs, a letter from your employer, or self-employment records.
The New Jersey WIC Application Process
Your WIC appointment will involve several steps to complete your enrollment and receive benefits.
Complete Application: You will fill out the necessary forms with help from WIC staff. They will review your documents to confirm your eligibility for the program.
Nutritional Assessment: A staff member will conduct a brief health screening. This includes height and weight checks and a discussion about your family’s diet.
Nutrition Education: You will receive personalized nutrition counseling or participate in a group class. This session is tailored to your family’s health needs and goals.
Package Assignment: Based on the assessment, you will be assigned a specific food package. This package is designed to meet the nutritional needs of you or your child.
eWIC Card Issuance: Once certified, you will receive an eWIC card. Staff will explain how to use it to purchase approved foods at participating stores.
Maintaining Your New Jersey WIC Benefits
To continue receiving benefits, you must attend regular appointments, typically every two to three months. You will also complete follow-up nutrition education, which can often be done online or in person. Your eligibility must be recertified periodically.
Certification periods vary by participant category:
Pregnant individuals: Certified for the duration of the pregnancy.
Breastfeeding parents: Certified for up to one year after giving birth.
Non-breastfeeding postpartum individuals: Certified for up to six months after delivery.
Infants and children: Certified for six months to one year at a time, until their fifth birthday.
Reporting Changes to New Jersey WIC
You must contact your WIC office if your circumstances change. Reporting these updates helps keep your benefits active and accurate. Let them know about:
Changes to your address or phone number
If you become pregnant
A new baby or child joins your household
Changes in your breastfeeding status
Significant changes to your household income
Changes in your participation in SNAP, Medicaid, or TANF
Download Benny app to save on groceries
Get coupons from your favorite brands
Earn 1-3% cash back on SNAP and track your EBT balance
Get 1% cash back with the Benny Visa card and build your credit score
Download the app
New Jersey WIC Customer Service
The New Jersey WIC team is here to help. Whether you have questions about your benefits or need assistance with the program, our staff is ready to provide the support you need. We are committed to making your experience a positive one.
New Jersey WIC State Office
Phone: 1-800-328-3838
Mailing Address: NJ Department of Health, Division of Family Health Services, WIC Services, P.O. Box 364, Trenton, NJ 08625-0364
Website: www.nj.gov/health/fhs/wic
Find Your Local County WIC Office
You can contact your county WIC office directly for personalized assistance. Clinics are available in all 21 NJ counties. Local staff can help you with your application, answer specific questions, and provide information about your benefits and appointments.
New Jersey WIC App
The official NJ WIC app helps you manage your benefits on the go. You can use it to:
Check your real-time benefit balance
Scan items at the store to see if they are WIC-approved
Find authorized WIC stores near you
View reminders for upcoming appointments
Access your shopping list
For Questions About Civil Rights or Equal Access
If you have questions regarding civil rights or equal access, please contact the state WIC office at 1-800-328-3838 for assistance and information.
Office Hours
Most WIC clinics operate during standard business hours, Monday through Friday. However, hours can vary by location, so it is best to call your local office to confirm their specific schedule before visiting.
Our dedicated staff is available to support you and your family throughout your WIC journey. Please do not hesitate to reach out with any questions or concerns you may have.
Transferring New Jersey WIC Benefits When Moving
If you are moving to a different county within New Jersey, contact the WIC office in your new county. Bring your current eWIC card and any documentation from your previous clinic to help transfer your benefits smoothly.
For those moving out of state, follow these steps:
Request a Verification of Certification (VOC) form from your current NJ WIC office.
Use your remaining benefits before you move, if possible.
Contact the WIC program in your new state as soon as you arrive.
Schedule an appointment and bring your VOC form to enroll.
Each state has its own eWIC card system. Your New Jersey eWIC card will only work at authorized retailers within NJ. You will receive a new card from the WIC program in your new state once you are enrolled.
Shopping with New Jersey WIC Benefits
New Jersey WIC provides tailored food packages based on your life stage and nutritional needs. These benefits are loaded monthly onto an eWIC card, which works like a debit card at authorized stores for specific food items.
New Jersey WIC Approved Foods
Your food package includes a variety of healthy foods from the following categories:
Fruits and vegetables: A monthly cash value benefit for fresh, frozen, or canned options. Children receive $26, pregnant and postpartum participants get $47, and breastfeeding participants receive $52.
Dairy products: This includes different milk varieties, cheese, and yogurt.
Protein sources: You can purchase eggs, peanut butter, and canned or dried beans. Canned fish is available for some participants.
Whole grains: Choose from 100% whole wheat bread, brown rice, whole wheat pasta, corn tortillas, and approved cereals.
Other essentials: Your benefits may also cover 100% fruit juice, infant formula, infant cereal, and baby foods.
Recent updates to the food packages include more whole grains and reduced sugar options. You will also find more culturally appropriate foods, flexible infant formula amounts, and varied package sizes for convenience.
Special Dietary Needs in New Jersey
WIC accommodates special dietary needs. Options include lactose-free milk, substitutions for allergies, and foods that fit cultural preferences. Special medical formulas can also be provided with a doctor's note. We encourage you to discuss any dietary concerns with your WIC nutritionist.
Using Your New Jersey eWIC Card at Stores
Follow these tips for a smooth shopping trip:
Before Shopping: Download the official NJ WIC app to check your real-time balance and view approved brands and sizes. Plan your shopping list based on your available benefits for the month.
While Shopping: Look for shelf tags that say “WIC Approved” to easily identify eligible items. It is a good idea to purchase fresh produce early in the month to make the most of your benefits.
At Checkout: Use your eWIC card before any other form of payment. The system automatically deducts approved items from your total. Always save your receipt to track your remaining balance.
Major retailers across NJ accept eWIC, including ShopRite, Walmart, Stop & Shop, Acme, and Target. Look for the WIC logo at store entrances or check with customer service.
Infant Formula Coverage in New Jersey
New Jersey WIC provides infant formula support tailored to your family's unique situation. We work with you to determine the right amount and type of formula for your baby, respecting your feeding choices and ensuring your child receives the nutrition they need to thrive.
Formula Amount Determination
Baby's age
Feeding method (exclusively formula or combination with breastfeeding)
Formula type (standard, soy-based, specialized)
Formula form (powder or liquid concentrate)
The NJ WIC program contracts with specific formula manufacturers. Participants receive the contracted brand unless a medical need requires an alternative. Special medical formulas are available with documentation from a healthcare provider to address specific health conditions.
Nutrition Education in New Jersey WIC
The New Jersey WIC program requires participants to complete nutrition education. To accommodate busy schedules, this education is offered in multiple formats. This flexibility helps you get valuable information in a way that works best for you and your family.
You can choose from several education options. These formats are designed to provide convenient access to important health information. Available methods include:
In-person sessions, either one-on-one or in a group setting
Online learning modules you can complete at your own pace
Virtual appointments via video or phone with a nutritionist
Educational materials like printed resources, recipe cards, and meal planning guides
Nutrition education covers a wide range of topics relevant to you and your children. The goal is to support healthy habits at every stage. Common subjects include:
Healthy eating during pregnancy
Infant feeding and how to introduce solid foods
Meal planning on a budget
Food safety and proper preparation techniques
Managing nutrition-related health conditions
Child development and feeding behaviors
Get 1-3% cash back on groceries and track your EBT Balance
Download the app
Additional New Jersey WIC Benefits and Discounts
Beyond groceries, your WIC card unlocks other valuable perks for your family.
Museums for All
WIC participants can receive free or reduced admission to many museums and cultural centers. This benefit applies to participating locations across the country, including several great options right here in New Jersey. Just present your WIC card at the admissions desk.
Utility Assistance
Some utility companies in NJ provide discounts on services for households enrolled in WIC. To see if you qualify for lower rates on your bills, it is best to contact your local utility providers directly for more information on their assistance programs.
Farmers Market Nutrition Program
This seasonal program provides extra funds for purchasing fresh, locally grown fruits and vegetables. You can use these benefits at participating farmers markets throughout the state. Program availability and funding can vary by location and time of year in NJ.
Combining New Jersey WIC with Other Assistance Programs
You can receive WIC benefits even if you are enrolled in other government assistance programs. In fact, being part of certain programs automatically makes you income-eligible for WIC, which can simplify the application process for your family.
SNAP (Food Stamps): WIC supplements your SNAP benefits by providing specific healthy foods. You can use both programs at the store, just use your WIC card first. Enrollment in SNAP automatically meets the WIC income requirements for eligible family members in NJ.
Medicaid: If you or your family members are enrolled in Medicaid, you automatically meet the income guidelines for WIC. This applies to pregnant women, new mothers, and children, though some rules may apply for children over one year old.
TANF: Receiving Temporary Assistance for Needy Families (TANF) also automatically qualifies your household for WIC based on income. This makes it easier to get nutritional support without extra income verification paperwork.
Child Care Assistance: Getting help with child care costs through a subsidy program does not impact your eligibility for WIC. These are separate programs, and you can benefit from both at the same time.
It's helpful to remember that these programs are designed to work together. Each one addresses a different need, and participating in one will not decrease the benefits you receive from another. They are all there to support your family's well-being.
Maximize Your Grocery Savings with Benny
Benny is a free app that helps save on other groceries at stores like Walmart, Walgreens, Aldi, Whole Foods, Kroger, Target, Trader Joe's as well as services such as Instacart and Lyft.
Earn cashback on SNAP purchases: Get 1-3% back on SNAP-eligible items at your favorite stores.
Track your EBT balance instantly: Always know your real-time SNAP and cash benefit balance before you shop.
Save at major retailers and services: Use your cashback rewards at Walmart, Target, Instacart, and more.
Download the Benny app and start saving on your next shopping trip.
Frequently Asked Questions
SHARE
The New Jersey WIC Program provides vital nutritional support to families across the state. It is designed for expecting mothers, nursing parents, and households with young children. Knowing how NJ's WIC services operate can help you access all available resources for your family.
This guide will cover WIC eligibility and the application process. We will also explain using your benefits while shopping and how WIC works with other programs, including SNAP.
What is the New Jersey WIC Program?
The Special Supplemental Nutrition Program for Women, Infants, and Children (WIC) provides healthy foods and support services. In New Jersey, the program is run by the Department of Health and is available to residents in all 21 counties, helping families get a healthy start.
Participation in WIC is linked to positive health results. Studies show it contributes to fewer premature births and healthier babies. Children on WIC often have better diets and are more prepared for school, setting a foundation for lifelong well-being.
Benefits Available Through New Jersey WIC
Supplemental food assistance: Participants receive monthly benefits for specific healthy foods on an eWIC card, which works like a debit card at approved stores.
Personalized nutrition services: Registered dietitians offer one-on-one counseling and education tailored to your family’s unique nutritional needs and health goals.
Health assessments and screenings: WIC provides regular health and growth check-ins for children, along with screenings for iron levels to monitor development.
Breastfeeding support: The program offers counseling from peer counselors and lactation consultants. It also provides resources to help mothers successfully breastfeed.
Community connections and referrals: Staff can connect you to other important services. These include healthcare providers, immunization clinics, and other social service programs in your community.
WIC Eligibility for New Jersey WIC
Many families in New Jersey can receive WIC benefits. Eligibility is not limited to specific situations and is often broader than people realize. The program supports households with young children, pregnant individuals, and new parents from various backgrounds.
Who Qualifies for New Jersey WIC
Pregnant individuals
Postpartum individuals, for up to six months after delivery
Breastfeeding parents, for up to one year after giving birth
Infants and children until they reach their fifth birthday
Fathers, grandparents, foster parents, and other legal guardians are welcome to apply for WIC benefits on behalf of a child in their care.
New Jersey WIC Income Requirements
To qualify, your household’s gross income must be at or below 185% of the U.S. Poverty Income Guidelines. These limits are updated annually.
You are automatically income-eligible for WIC if you or your family members participate in SNAP, Medicaid, or Temporary Assistance for Needy Families (TANF).
WIC Income Eligibility Guidelines (2024-2025) | ||
Household Size | Maximum Annual Income | Maximum Monthly Income |
|---|---|---|
1 | $27,861 | $2,322 |
2 | $37,814 | $3,152 |
3 | $47,767 | $3,981 |
4 | $57,720 | $4,810 |
5 | $67,673 | $5,640 |
6 | $77,626 | $6,469 |
7 | $87,579 | $7,299 |
8 | $97,532 | $8,128 |
When determining your household size, remember to count your unborn baby. A pregnant person with no other children is considered a household of two.
Nutritional Risk Assessment
All applicants must complete a brief health screening with WIC staff. This assessment helps identify any nutritional risks that WIC services can address.
Basic health measurements like height and weight are taken.
A simple blood test may be done to check for low iron.
Staff will discuss your family’s dietary habits and medical history.
Most applicants who meet the income guidelines are also found to have a nutritional need, making them fully eligible for the program.
How to Apply for WIC in New Jersey
Applying for WIC in New Jersey begins by contacting your local WIC agency to schedule an appointment. Many clinics can certify you on the same day if you bring all the required documents. It is a good idea to call ahead to confirm what you need to bring.
Required Documentation for Your New Jersey WIC Appointment
You will need to provide documents from three categories for yourself and any family members applying for benefits.
Proof of Identity: You must show a valid ID for each person applying. This can include a driver’s license, birth certificate, passport, crib card, or hospital records.
Proof of New Jersey Residency: You need to show that you live in NJ. Acceptable documents include a utility bill, lease agreement, bank statement, or any mail with your current address. A driver's license with your address also works.
Income Documentation: If you are not enrolled in SNAP, Medicaid, or TANF, you must provide proof of income. This can include recent pay stubs, a letter from your employer, or self-employment records.
The New Jersey WIC Application Process
Your WIC appointment will involve several steps to complete your enrollment and receive benefits.
Complete Application: You will fill out the necessary forms with help from WIC staff. They will review your documents to confirm your eligibility for the program.
Nutritional Assessment: A staff member will conduct a brief health screening. This includes height and weight checks and a discussion about your family’s diet.
Nutrition Education: You will receive personalized nutrition counseling or participate in a group class. This session is tailored to your family’s health needs and goals.
Package Assignment: Based on the assessment, you will be assigned a specific food package. This package is designed to meet the nutritional needs of you or your child.
eWIC Card Issuance: Once certified, you will receive an eWIC card. Staff will explain how to use it to purchase approved foods at participating stores.
Maintaining Your New Jersey WIC Benefits
To continue receiving benefits, you must attend regular appointments, typically every two to three months. You will also complete follow-up nutrition education, which can often be done online or in person. Your eligibility must be recertified periodically.
Certification periods vary by participant category:
Pregnant individuals: Certified for the duration of the pregnancy.
Breastfeeding parents: Certified for up to one year after giving birth.
Non-breastfeeding postpartum individuals: Certified for up to six months after delivery.
Infants and children: Certified for six months to one year at a time, until their fifth birthday.
Reporting Changes to New Jersey WIC
You must contact your WIC office if your circumstances change. Reporting these updates helps keep your benefits active and accurate. Let them know about:
Changes to your address or phone number
If you become pregnant
A new baby or child joins your household
Changes in your breastfeeding status
Significant changes to your household income
Changes in your participation in SNAP, Medicaid, or TANF
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New Jersey WIC Customer Service
The New Jersey WIC team is here to help. Whether you have questions about your benefits or need assistance with the program, our staff is ready to provide the support you need. We are committed to making your experience a positive one.
New Jersey WIC State Office
Phone: 1-800-328-3838
Mailing Address: NJ Department of Health, Division of Family Health Services, WIC Services, P.O. Box 364, Trenton, NJ 08625-0364
Website: www.nj.gov/health/fhs/wic
Find Your Local County WIC Office
You can contact your county WIC office directly for personalized assistance. Clinics are available in all 21 NJ counties. Local staff can help you with your application, answer specific questions, and provide information about your benefits and appointments.
New Jersey WIC App
The official NJ WIC app helps you manage your benefits on the go. You can use it to:
Check your real-time benefit balance
Scan items at the store to see if they are WIC-approved
Find authorized WIC stores near you
View reminders for upcoming appointments
Access your shopping list
For Questions About Civil Rights or Equal Access
If you have questions regarding civil rights or equal access, please contact the state WIC office at 1-800-328-3838 for assistance and information.
Office Hours
Most WIC clinics operate during standard business hours, Monday through Friday. However, hours can vary by location, so it is best to call your local office to confirm their specific schedule before visiting.
Our dedicated staff is available to support you and your family throughout your WIC journey. Please do not hesitate to reach out with any questions or concerns you may have.
Transferring New Jersey WIC Benefits When Moving
If you are moving to a different county within New Jersey, contact the WIC office in your new county. Bring your current eWIC card and any documentation from your previous clinic to help transfer your benefits smoothly.
For those moving out of state, follow these steps:
Request a Verification of Certification (VOC) form from your current NJ WIC office.
Use your remaining benefits before you move, if possible.
Contact the WIC program in your new state as soon as you arrive.
Schedule an appointment and bring your VOC form to enroll.
Each state has its own eWIC card system. Your New Jersey eWIC card will only work at authorized retailers within NJ. You will receive a new card from the WIC program in your new state once you are enrolled.
Shopping with New Jersey WIC Benefits
New Jersey WIC provides tailored food packages based on your life stage and nutritional needs. These benefits are loaded monthly onto an eWIC card, which works like a debit card at authorized stores for specific food items.
New Jersey WIC Approved Foods
Your food package includes a variety of healthy foods from the following categories:
Fruits and vegetables: A monthly cash value benefit for fresh, frozen, or canned options. Children receive $26, pregnant and postpartum participants get $47, and breastfeeding participants receive $52.
Dairy products: This includes different milk varieties, cheese, and yogurt.
Protein sources: You can purchase eggs, peanut butter, and canned or dried beans. Canned fish is available for some participants.
Whole grains: Choose from 100% whole wheat bread, brown rice, whole wheat pasta, corn tortillas, and approved cereals.
Other essentials: Your benefits may also cover 100% fruit juice, infant formula, infant cereal, and baby foods.
Recent updates to the food packages include more whole grains and reduced sugar options. You will also find more culturally appropriate foods, flexible infant formula amounts, and varied package sizes for convenience.
Special Dietary Needs in New Jersey
WIC accommodates special dietary needs. Options include lactose-free milk, substitutions for allergies, and foods that fit cultural preferences. Special medical formulas can also be provided with a doctor's note. We encourage you to discuss any dietary concerns with your WIC nutritionist.
Using Your New Jersey eWIC Card at Stores
Follow these tips for a smooth shopping trip:
Before Shopping: Download the official NJ WIC app to check your real-time balance and view approved brands and sizes. Plan your shopping list based on your available benefits for the month.
While Shopping: Look for shelf tags that say “WIC Approved” to easily identify eligible items. It is a good idea to purchase fresh produce early in the month to make the most of your benefits.
At Checkout: Use your eWIC card before any other form of payment. The system automatically deducts approved items from your total. Always save your receipt to track your remaining balance.
Major retailers across NJ accept eWIC, including ShopRite, Walmart, Stop & Shop, Acme, and Target. Look for the WIC logo at store entrances or check with customer service.
Infant Formula Coverage in New Jersey
New Jersey WIC provides infant formula support tailored to your family's unique situation. We work with you to determine the right amount and type of formula for your baby, respecting your feeding choices and ensuring your child receives the nutrition they need to thrive.
Formula Amount Determination
Baby's age
Feeding method (exclusively formula or combination with breastfeeding)
Formula type (standard, soy-based, specialized)
Formula form (powder or liquid concentrate)
The NJ WIC program contracts with specific formula manufacturers. Participants receive the contracted brand unless a medical need requires an alternative. Special medical formulas are available with documentation from a healthcare provider to address specific health conditions.
Nutrition Education in New Jersey WIC
The New Jersey WIC program requires participants to complete nutrition education. To accommodate busy schedules, this education is offered in multiple formats. This flexibility helps you get valuable information in a way that works best for you and your family.
You can choose from several education options. These formats are designed to provide convenient access to important health information. Available methods include:
In-person sessions, either one-on-one or in a group setting
Online learning modules you can complete at your own pace
Virtual appointments via video or phone with a nutritionist
Educational materials like printed resources, recipe cards, and meal planning guides
Nutrition education covers a wide range of topics relevant to you and your children. The goal is to support healthy habits at every stage. Common subjects include:
Healthy eating during pregnancy
Infant feeding and how to introduce solid foods
Meal planning on a budget
Food safety and proper preparation techniques
Managing nutrition-related health conditions
Child development and feeding behaviors
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Additional New Jersey WIC Benefits and Discounts
Beyond groceries, your WIC card unlocks other valuable perks for your family.
Museums for All
WIC participants can receive free or reduced admission to many museums and cultural centers. This benefit applies to participating locations across the country, including several great options right here in New Jersey. Just present your WIC card at the admissions desk.
Utility Assistance
Some utility companies in NJ provide discounts on services for households enrolled in WIC. To see if you qualify for lower rates on your bills, it is best to contact your local utility providers directly for more information on their assistance programs.
Farmers Market Nutrition Program
This seasonal program provides extra funds for purchasing fresh, locally grown fruits and vegetables. You can use these benefits at participating farmers markets throughout the state. Program availability and funding can vary by location and time of year in NJ.
Combining New Jersey WIC with Other Assistance Programs
You can receive WIC benefits even if you are enrolled in other government assistance programs. In fact, being part of certain programs automatically makes you income-eligible for WIC, which can simplify the application process for your family.
SNAP (Food Stamps): WIC supplements your SNAP benefits by providing specific healthy foods. You can use both programs at the store, just use your WIC card first. Enrollment in SNAP automatically meets the WIC income requirements for eligible family members in NJ.
Medicaid: If you or your family members are enrolled in Medicaid, you automatically meet the income guidelines for WIC. This applies to pregnant women, new mothers, and children, though some rules may apply for children over one year old.
TANF: Receiving Temporary Assistance for Needy Families (TANF) also automatically qualifies your household for WIC based on income. This makes it easier to get nutritional support without extra income verification paperwork.
Child Care Assistance: Getting help with child care costs through a subsidy program does not impact your eligibility for WIC. These are separate programs, and you can benefit from both at the same time.
It's helpful to remember that these programs are designed to work together. Each one addresses a different need, and participating in one will not decrease the benefits you receive from another. They are all there to support your family's well-being.
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